EU FBM performance rules, split title schema, External Fulfillment ACCEPTED status
Three changes: from July 15, 2026 FBM sellers in DE/FR/IT/ES face 90% on-time delivery requirements (listing deactivation from Sept 1) with handling time capped at 0-1 days; from July 27, 2026 the Product Type Definitions API splits non-media titles into item_name (75 chars) and title_differentiation (125 chars); External Fulfillment MFN shipments now initialize as ACCEPTED, with CREATED deprecated in late July 2026.
Action note
Update External Fulfillment status polling to handle ACCEPTED before the late-July CREATED deprecation, submit split title attributes after July 27, and adjust EU FBM handling-time workflows by July 15.
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- EU FBM performance rules, split title schema, External Fulfillment ACCEPTED status
- Amazon SP-API breaking
- 2026-07-27
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